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US tech firm Wyze has released a new indoor camera designed for outdoor surveillance, a move poised to impact Kenya's growing market for affordable, DIY home security solutions as urban crime concerns persist.

American smart-home company Wyze Labs on Tuesday, 25 November 2025, launched the Wyze Window Cam, a new security camera engineered to monitor outdoor environments from inside a home. The device, which mounts directly onto a window pane, enters a burgeoning Kenyan market where demand for accessible security technology is rising, driven by homeowner security concerns and increasing internet penetration.
Priced at approximately $35 USD (roughly KSh 4,500, pending local import and retail markups), the camera is designed as a user-friendly alternative to traditional outdoor systems that often require professional installation, drilling, or ladders. This positions it as a potentially attractive option for renters and homeowners in urban areas like Nairobi, where residential security remains a significant concern. According to the Kenya National Bureau of Statistics (KNBS) 2025 Economic Survey, Nairobi City County recorded the highest number of crimes in 2024, with 9,717 reported incidents. While this was a decrease from the previous year, reports from private security firms indicate that break-ins at residential and commercial properties remain a prevalent issue.
The Wyze Window Cam's core innovation lies in its design to overcome the common problem of glare and reflection that occurs when pointing a standard camera through glass, especially at night. According to Wyze CEO Yun Zhang, the camera uses a wide F.10 aperture lens and advanced sensors to maximize ambient light, providing clear, colour footage in low-light conditions without traditional infrared (IR) lights, which typically cause intense reflection on glass. The device records in 1080p HD resolution and features a 120-degree field of view.
However, this approach has limitations. The reliance on ambient light means performance may vary in near-total darkness. The camera also features two-way audio, though its clarity through a window pane is a practical consideration for users. It supports 24/7 local recording via a microSD card (up to 512 GB) and offers cloud storage through a subscription plan. The device connects via 2.4GHz Wi-Fi and is compatible with major smart home ecosystems like Alexa and Google Assistant.
The adoption of smart home technology in Kenya is on an upward trend, with the local market valued at approximately $63 million in 2025 and projected to grow. Analysts note that while high-end automation is still a niche market, affordable security devices are a key driver of adoption. A key appeal for Kenyan consumers is the ability to monitor their property remotely via a smartphone, a feature central to the Wyze ecosystem.
The Wyze Window Cam's price point places it competitively within the local market for Wi-Fi and smart home cameras, which typically range from KSh 5,000 to KSh 25,000. While Wyze does not have official flagship stores in Kenya, its products are available through various online retailers like Jumia and specialized importers. This grey market availability means that warranty and official support may be limited, a factor consumers must consider.
The increasing use of CCTV and smart cameras in Kenya raises important questions about data privacy. Under Kenya's Data Protection Act (DPA) of 2019, any individual or entity that collects and determines the use of personal data, including video footage of identifiable individuals, is considered a 'data controller'. While the Act provides an exemption for data processing during a 'purely personal or household activity', this exemption becomes complicated if a camera's field of view includes public spaces or a neighbour's property.
Recent decisions by the High Court of Kenya have affirmed that installing CCTV cameras in a manner that captures a neighbour's property without their consent can be a violation of the constitutional right to privacy. Users of devices like the Wyze Window Cam must therefore be diligent in positioning them to monitor only their own property to remain compliant with the DPA and avoid potential legal disputes. The law requires data controllers to have a legitimate purpose for data collection and to be transparent about surveillance, often through visible signage.
As the smart home market matures in Kenya, the Wyze Window Cam represents a new, accessible tier of home security. Its ease of installation is a significant advantage, but prospective buyers must weigh this against potential limitations in night vision performance, lack of official local support, and the critical need to adhere to Kenya's data privacy laws.
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