He is the First Son, but on the streets of Nairobi, he is known simply as "GK." George Kimutai Ruto has quietly built a formidable business empire, stepping out of his father’s political shadow to carve a niche in the chaotic, adrenaline-fueled world of the Matatu industry.

While his peers might opt for white-collar boardrooms, George has chosen the grit of the termini. His fleet, operating under the "Raptor Family" banner, has become a staple of Nairobi’s commuter culture. Known for their flamboyant graffiti, thumping sound systems, and VIP comfort, his nganyas are rewriting the rules of public transport.

The Fleet of the First Son

TUKO.co.ke has confirmed ownership of four flagship PSVs that rule the routes:

• Raptor: The pioneer of the fleet. Currently undergoing a facelift, this matatu set the standard for the rest.
• Money Fest: A roving club on wheels. Initially conquering the Ngong route, it moved to Ongata Rongai before finding its permanent home in Embakasi, proving George’s adaptability to market demands.
• Matrix: The fan favorite. Its debut caused a stir, cementing George’s reputation as a serious investor who understands the "Matatu Culture" aesthetic.
• Mood: The game-changer. A 25-seater beast equipped with solar panels and a DJ booth, blending sustainability with entertainment.

Beyond the Hype

President William Ruto has previously lauded his son’s entrepreneurial spirit, noting George’s passion for the sector. Currently pursuing a master’s degree in sports management in London, George manages his empire remotely, a testament to his organizational acumen.

"He doesn't leverage his name; he leverages the service," said a driver on the Rongai route. In an industry run by cartels and chaos, George Ruto’s "Raptor Family" is proving that even the First Son must hustle to stay on top.