Afri Tea and Coffee Blenders (1963) Ltd is an iconic, deeply historic Tanzanian manufacturing company that has defined the nation’s hot beverage culture for over half a century. Operating a massive, highly aromatic roasting and blending facility in Dar es Salaam, the company is globally renowned for introducing authentic East African flavors to both the domestic mass market and international export destinations. The company is the masterful creator behind "Africafe," an absolute flagship product that holds the legendary distinction of being Tanzania’s first and most widely consumed instant coffee brand. Meticulously blended using premium Arabica and Robusta beans sourced directly from the Kagera and Kilimanjaro regions, Africafe is a ubiquitous staple in virtually every Tanzanian household, hotel, and corporate office. In addition to its coffee dominance, the company produces heavily celebrated tea brands, including Kilimanjaro Tea, Safari Tea, and Green Label. Afri Tea operates with incredibly rigorous quality control, employing master blenders to ensure absolute consistency across millions of production batches. By aggressively promoting value-added agro-processing rather than exporting raw beans, they heavily maximize national economic returns.