Controversial preacher Pastor Victor Kanyari has once again ignited a social media firestorm, this time not with a miracle cure, but with a personal plea. The Salvation Healing Ministry leader has offered a cash reward of Ksh 100,000 to anyone who can help him achieve his "dream body," turning his weight loss journey into a public spectacle.

In a post that has gone viral on TikTok and Instagram, Kanyari candidly admitted his struggle with weight and threw down the gauntlet to fitness experts, nutritionists, and perhaps even miracle workers. "I am ready to pay Ksh 100,000 to whoever will help me lose weight," he declared. The offer comes hot on the heels of a series of online controversies that have kept the pastor in the limelight, from hosting suggestive dancers on his pulpit to flaunting gifts from TikTok influencers.

The Business of Attention

Kanyari is a master of the attention economy. By monetizing his personal struggles—or appearing to—he keeps his brand relevant in an increasingly crowded digital religious marketplace. While the offer may seem genuine to some, critics view it as another publicity stunt designed to drive engagement. The pastor, infamous for the "panda mbegu" (plant a seed) scandal, knows that controversy sells, and this latest move ensures his name remains on the lips of Kenyans.

The reaction has been swift and varied. Fitness coaches have flooded his comments section with workout plans, while skeptics have mockingly suggested he use his own "miracle powers" to shed the kilos. The incident highlights the blurring lines between religious leadership and influencer culture in modern Kenya.

• The Offer: Ksh 100,000 cash for a guaranteed weight loss solution.
• The Context: Kanyari has recently faced backlash for allowing secular and inappropriate behavior in his church, including a recent incident with a female TikToker.
• The Reaction: A mix of mockery, genuine business pitches from trainers, and outrage from conservative Christians who see this as further trivialization of the pulpit.

A Modern Preacher’s Dilemma

Beneath the theatrics, Kanyari’s struggle with weight is a relatable human issue, but his method of addressing it—throwing cash at the problem on social media—is quintessentially Kanyari. It transforms a health issue into a transactional event.

Whether he finds a trainer or just another week of trending hashtags remains to be seen. But one thing is certain: Pastor Kanyari has no intention of fading into obscurity, even if it means paying Ksh 100,000 to look good doing it.