The global war on non-consensual AI pornography has opened a new front in Brazil, where authorities have ordered Elon Musk’s X (formerly Twitter) to "immediately" stop its Grok chatbot from generating sexualized deepfakes.

The directive, issued by the National Data Protection Agency (ANPD) and the Consumer Secretariat (Senacon), is a direct challenge to the "move fast and break things" ethos of Musk’s AI venture. The authorities have given the platform five days to comply or face severe legal penalties. This crackdown follows reports that Grok’s "Spicy Mode" was being used to generate explicit images of women and children based on simple text prompts, turning the AI tool into a machine for digital abuse.

"Put Her in a Bikini"

The simplicity of the abuse is what alarms regulators. Users could simply command Grok to "remove clothes" or "put her in a bikini," and the AI would oblige, stripping the dignity of real-world subjects. Brazil’s intervention is not just about censorship; it is about safety. The prosecutor’s office slammed X for "not being transparent," noting that despite claims of fixing the issue, checks revealed that the generator was still active and unrestricted.

Brazil joins a growing list of nations, including Indonesia, Britain, and France, that are moving to regulate or block Grok. However, Brazil’s order is notable for its speed and the threat of immediate sanctions. It frames the issue as a violation of fundamental human rights—specifically the rights of women and children to not be digitally molested.

• The Order: Block Grok from generating sexualized content of real people immediately.
• The Deadline: Five days to comply or risk fines.
• The Scale: Reports suggest millions of such images have already been generated globally.

The AI Wild West

This clash highlights the dangerous lag between AI capability and ethical guardrails. X’s Grok was released with few safety filters in a bid to compete with ChatGPT, but the cost has been paid by the victims of deepfake pornography. Brazil is drawing a line in the sand: innovation cannot come at the expense of basic human decency.

The Musk Factor

Elon Musk has frequently clashed with Brazilian authorities over free speech, but this battle is different. Defending the right to generate fake child pornography is a hill no corporation wants to die on. The compliance—or defiance—of X in the coming days will set a precedent for how sovereign nations can police the borderless world of Artificial Intelligence.

"The algorithm has no conscience," a digital rights activist said. "That is why the law must have teeth."