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2025 coffee sales at weekly auction hit record Sh39 billion.

The aroma of success is wafting through the Nairobi Coffee Exchange. In a stunning defiance of global market volatility, weekly coffee sales for early 2025 have shattered records, hitting a staggering Sh39 billion turnover.
Kenya’s "black gold" is glittering once again. The Nairobi Coffee Exchange (NCE) has recorded a phenomenal performance in the opening weeks of the year, with sales surging to an unprecedented Sh39 billion. This record-breaking figure signals a robust recovery for a sector that has long been plagued by mismanagement and fluctuating global prices. The data indicates a voracious appetite for high-quality Kenyan Arabica beans from international buyers, driving prices to premium levels that were previously unimaginable.
This windfall is not accidental. It is the fruit of rigorous sector reforms aimed at dismantling cartels and streamlining the value chain to benefit the primary producer. The direct settlement system, which bypasses predatory middlemen, has restored confidence in the market. Buyers are now bidding aggressively, knowing that the quality is guaranteed and the supply chain is transparent. For the farmer in Nyeri, Kirinyaga, and Kiambu, this statistic is not just a number—it is the promise of school fees paid and debts settled.
Several factors have aligned to create this perfect storm of profitability:
While the champagne corks are popping at the exchange, experts warn against complacency. The boom is driven partly by external factors that could change overnight. Climate change remains an existential threat to production, with erratic rainfall patterns threatening future yields. Furthermore, the delay in payment disbursement remains a sticky issue; record sales mean nothing if the money does not reach the farmer’s pocket in time.
Nevertheless, the Sh39 billion figure is a resounding vote of confidence in Kenyan coffee. It proves that when the market is clean and the product is pristine, the world will pay a premium. The challenge now is to sustain this momentum, ensuring that this golden era is not a fleeting spike, but the new normal for the millions of Kenyans who depend on the coffee bush for their livelihood.
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